<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Brandy Lester Aesthetics]]></title><description><![CDATA[Brandy Lester Aesthetics is here to help with skincare.]]></description><link>https://www.aurynskinwellness.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Sat, 02 May 2026 15:40:01 GMT</lastBuildDate><atom:link href="https://www.aurynskinwellness.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Elevate Your Skincare with Unique Skincare Routines]]></title><description><![CDATA[Let’s be honest: skincare can feel like a maze. So many products, so many promises, and yet, your skin still feels like it’s playing hard to get. What if I told you the secret isn’t in the latest trendy serum or the fanciest gadget? Nope. It’s all about tailored skincare routines  that fit you  like a glove. Yep, unique skincare routines designed just for your skin’s quirks, needs, and moods. Ready to dive in? Let’s get glowing. Why Unique Skincare Routines Are a Game-Changer You wouldn’t...]]></description><link>https://www.aurynskinwellness.com/post/elevate-your-skincare-with-unique-skincare-routines</link><guid isPermaLink="false">69cdea97f7044e6cf7a76314</guid><pubDate>Thu, 02 Apr 2026 04:11:49 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_94ed67e33b574064862f34ffc3662a87~mv2.png/v1/fit/w_1000,h_576,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Acne, Food &#38; Ingredients: What May Be Helping—or Hurting—Your Skin]]></title><description><![CDATA[If you’ve ever wondered why your skin can feel like it’s doing everything right … and still breaking out, hear me out. One of the most surprising (and frustrating) parts of acne is that it isn’t just about what you put on  your skin—it’s also influenced by what you put in  your body and what quietly hides in your everyday products. This guide is not about restriction or perfection. It’s about awareness, moderation, and giving your skin the best possible environment to heal—especially if...]]></description><link>https://www.aurynskinwellness.com/post/acne-food-ingredients-what-may-be-helping-or-hurting-your-skin</link><guid isPermaLink="false">69851d89e14322a9a90faf33</guid><pubDate>Thu, 05 Feb 2026 22:54:57 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_72b5045187dc4118a8978146c3dc325e~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Do Google Reviews Really Matter for Small Businesses? (Short Answer: Absolutely.)]]></title><description><![CDATA[A question I hear often is: “Do Google reviews actually make a difference for small businesses?” Yes — and honestly, more than most people realize. For a small, service-based business like mine, Google reviews don’t exist just for bragging rights. They help new clients feel confident, safe, and informed before they ever book — and they also help people find  me in the first place. Here’s why Google reviews matter so much — especially for local businesses like mine here in Murfreesboro. Real...]]></description><link>https://www.aurynskinwellness.com/post/do-google-reviews-really-matter-for-small-businesses-short-answer-absolutely</link><guid isPermaLink="false">6951b3f782b4264136444870</guid><pubDate>Sun, 28 Dec 2025 23:01:13 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_7eeaa524ce5d4df3a9137a46254724bb~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Everything You Need To Know About Epidermal Growth Factor (EGF)]]></title><description><![CDATA[There’s a hero ingredient rising up the skincare ranks and it’s called epidermal growth factor or EGF for short. But what is EGF and what...]]></description><link>https://www.aurynskinwellness.com/post/everything-you-need-to-know-about-epidermal-growth-factor-egf-1</link><guid isPermaLink="false">67b1f76c9737040de384af3a</guid><pubDate>Sun, 16 Feb 2025 14:39:49 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_aa52ed56a7b44133974ae3ebf8ba64c0~mv2.jpeg/v1/fit/w_1000,h_500,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[What is LED Light Therapy and How Can it Benefit Skin?]]></title><description><![CDATA[LED light therapy is surging in popularity both inside and outside the treatment room. This game-changing technology harnesses the power...]]></description><link>https://www.aurynskinwellness.com/post/what-is-led-light-therapy-and-how-can-it-benefit-skin</link><guid isPermaLink="false">67b1f65adcabfb96577f5ba8</guid><pubDate>Sun, 16 Feb 2025 14:32:16 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_bdc5155b209f47f086638ea97e193207~mv2.jpeg/v1/fit/w_1000,h_500,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Acne Guide: How To Prevent Breakouts + Treat Acne]]></title><description><![CDATA[From blackheads to full-blown breakouts, acne is the most common skin condition in the U.S., affecting 85% of us at some point in our...]]></description><link>https://www.aurynskinwellness.com/post/acne-guide-how-to-prevent-breakouts-treat-acne</link><guid isPermaLink="false">67b1f3904d05dd00b2459f2e</guid><pubDate>Sun, 16 Feb 2025 14:28:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_e652af4fd9ef4953bd6dc8c07ee0e438~mv2.jpeg/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[How To Apply Eye Cream &#38; When To Start Using It]]></title><description><![CDATA[Taking care of the skin around your eyes is key to maintaining a fresh, rested, and youthful appearance. From understanding your eye area...]]></description><link>https://www.aurynskinwellness.com/post/how-to-apply-eye-cream-when-to-start-using-it</link><guid isPermaLink="false">67b1f1a82594a883bd9a0f63</guid><pubDate>Sun, 16 Feb 2025 14:14:02 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_137ada376e724b39b9b3196d6f4afe18~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Power Couple: The Benefits of Vitamin C With SPF]]></title><description><![CDATA[You’re probably familiar with our mantra to wear broad-spectrum sunscreen every single day, even indoors, even in winter, but did you...]]></description><link>https://www.aurynskinwellness.com/post/power-couple-the-benefits-of-vitamin-c-with-spf</link><guid isPermaLink="false">662454361bd3bd25c5b24508</guid><pubDate>Sat, 20 Apr 2024 23:52:34 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_1cf1445cd3ad4ce8841c63c3a076567d~mv2.jpeg/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[What's The Best Order Of Skincare Products?]]></title><description><![CDATA[Do you know the best order of skincare product for your routine? While some steps may be obvious, others not so much. Just as important...]]></description><link>https://www.aurynskinwellness.com/post/what-s-the-best-order-of-skincare-products</link><guid isPermaLink="false">655b9924b9e66e73a837f9e8</guid><pubDate>Mon, 20 Nov 2023 17:47:22 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_6027607765dc41d0bb2846d31f65afa8~mv2.jpeg/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Why You Need Plant Stem Cells For Your Skin]]></title><description><![CDATA[When we talk about innovative, plant-based ingredients that make a visible impact on your skin, we’re usually referring to plant stem...]]></description><link>https://www.aurynskinwellness.com/post/why-you-need-plant-stem-cells-for-your-skin</link><guid isPermaLink="false">649e1d0199004c7126344d1e</guid><pubDate>Fri, 30 Jun 2023 00:10:35 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_b9ef9d858f2646129dd3f882315350e5~mv2.webp/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Retinization 101: How To Start Using Retinol]]></title><description><![CDATA[In the world of skincare, few ingredients come with so much hype and fandom than retinol. But with this popularity comes a downside—and...]]></description><link>https://www.aurynskinwellness.com/post/retinization-101-how-to-start-using-retinol</link><guid isPermaLink="false">6489737ddd4198c93489a750</guid><pubDate>Wed, 14 Jun 2023 08:02:10 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_f7b054b0c2714bb8a7f2395a2041b0aa~mv2.webp/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[How To Care For Post-Procedure Skin]]></title><description><![CDATA[Lasers, microdermabrasion, chemical peels, oh my. We can’t get enough of our professional treatments for the incredible results they...]]></description><link>https://www.aurynskinwellness.com/post/how-to-care-for-post-procedure-skin</link><guid isPermaLink="false">6489720591e83df00f1ead68</guid><pubDate>Wed, 14 Jun 2023 07:57:46 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_a467682ddb0f42f99c6059ca171a4f74~mv2.webp/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Best Face Masks For Your Skin]]></title><description><![CDATA[Do you ever feel like something’s missing from your skincare routine? You may have your daily skincare ritual down, but what happens when...]]></description><link>https://www.aurynskinwellness.com/post/best-face-masks-for-your-skin</link><guid isPermaLink="false">63b65207f70ac6b175848097</guid><pubDate>Thu, 05 Jan 2023 04:39:19 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_b0fe69e441244b7f80c5b5000126ca26~mv2.jpg/v1/fit/w_1000,h_600,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Everything You Need To Know About Epidermal Growth Factor (EGF)]]></title><description><![CDATA[There’s a new It ingredient rising up the skincare ranks and it’s called Epidermal Growth Factor or EGF for short. But what does EGF do...]]></description><link>https://www.aurynskinwellness.com/post/everything-you-need-to-know-about-epidermal-growth-factor-egf</link><guid isPermaLink="false">63583eda5d5ab3d00ef784b8</guid><pubDate>Tue, 25 Oct 2022 20:02:08 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_29cb72cbc84546769d0d712fe19ce7cc~mv2.png/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Moisturizer Guide: What Does Moisturizer Do &#38; Which Is Best For Your Skin?]]></title><description><![CDATA[Applying a moisturizer daily is an important step in maintaining balanced, hydrated skin. But have you ever wondered what a moisturizer...]]></description><link>https://www.aurynskinwellness.com/post/moisturizer-guide-what-does-moisturizer-do-which-is-best-for-your-skin</link><guid isPermaLink="false">630444ed5ae3c8e2e3239541</guid><pubDate>Tue, 23 Aug 2022 03:12:17 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_0f83e2f0ff0345428e0e7bda6612f86d~mv2.png/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Dry vs Dehydrated Skin: What's the Difference? (Plus How To Treat Both!)]]></title><description><![CDATA[Often associated together, did you know that dry and dehydrated skin are actually two very different things? And the treatment for both...]]></description><link>https://www.aurynskinwellness.com/post/dry-vs-dehydrated-skin-what-s-the-difference-plus-how-to-treat-both</link><guid isPermaLink="false">630440d98692b47d96dff431</guid><pubDate>Tue, 23 Aug 2022 02:58:56 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_0405f7934e2b4e97b5dc45d8954b43b5~mv2.png/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[What To Know About Inflammaging]]></title><description><![CDATA[First of all, what actually is inflammaging? Inflammaging or inflamm-aging is a beauty buzzword to describe the combination of two of our...]]></description><link>https://www.aurynskinwellness.com/post/what-to-know-about-inflammaging</link><guid isPermaLink="false">629ff40f626377838dd0653e</guid><pubDate>Wed, 08 Jun 2022 00:59:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_3931b83b83e443a6888a1a4a5ee1ef61~mv2.png/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Understanding Your Moisture Barrier]]></title><description><![CDATA[Whether defending, restoring, or strengthening, in skincare there’s a lot of talk about the skin’s moisture barrier. Sometimes known as...]]></description><link>https://www.aurynskinwellness.com/post/understanding-your-moisture-barrier</link><guid isPermaLink="false">629ff2a438692393ea8b3cb9</guid><pubDate>Wed, 08 Jun 2022 00:54:05 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_e9db2da27710419e803e6eee34c3f1f2~mv2.png/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[A Complete Guide To Chemical Exfoliation For Acne]]></title><description><![CDATA[Did you know that chemical exfoliation for acne can be a great step in clearing skin and promoting clarity? Now, you’ve likely heard a...]]></description><link>https://www.aurynskinwellness.com/post/a-complete-guide-to-chemical-exfoliation-for-acne</link><guid isPermaLink="false">629ff160a83c4d0cf944040a</guid><pubDate>Wed, 08 Jun 2022 00:49:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_116b8e5befb348cfaf21074f10a7357c~mv2.jpg/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item><item><title><![CDATA[Meet Your New Favorite Multitasking Tinted Moisturizer With SPF ]]></title><description><![CDATA[We’re all chasing that summer skin glow, all year round. So where better to start than with a tinted vitamin C moisturizer with SPF? A...]]></description><link>https://www.aurynskinwellness.com/post/meet-your-new-favorite-multitasking-tinted-moisturizer-with-spf</link><guid isPermaLink="false">629fee799cbd141752120704</guid><pubDate>Wed, 08 Jun 2022 00:38:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/7bb00c_436475551f044d6882bb0272652b0adb~mv2.png/v1/fit/w_1000,h_480,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Brandy Lester</dc:creator></item></channel></rss>